Video editing for brands and founders
We take your raw footage and make it worth watching. We cut the dead air, set the pace, add captions, music, sound effects and colour, and export every size you need for reels, ads, YouTube and launches. It's the finishing touch on our builds, from the same team that makes our logo films.
By Shaurya Punj, founder / Updated
What you get
- Reels, Shorts and ads cut to the beat
- Captions, music, sound effects and colour
- Motion titles and your logo animation
- Every size: 9:16, 1:1 and 16:9
What does a video editor actually do for a brand?
We turn raw footage into something people finish watching. That means cutting the dead air, opening on the strongest moment, setting a pace, adding captions, music, sound effects and colour, then exporting every size you need. For brands it also means one consistent look, so your reels feel like one channel.
How long should a reel be?
As long as the idea needs and not a second more. Most brand reels that work land somewhere between 15 and 45 seconds. Open on the strongest moment, cut anything that repeats and end before people get bored. A tight 20 second reel usually beats a 60 second one with a slow start.
Which edit do you need?
Five kinds of edit we make, and the sizes each one usually ships in.
| Edit | What it's for | Sizes |
|---|---|---|
| Reels and Shorts | Short posts that keep people watching | 9:16 |
| Ads | Versions to test on Meta and YouTube | 9:16, 1:1 and 16:9 |
| YouTube videos | Longer videos with chapters and titles | 16:9 |
| Launch videos | Showing a product or app for the first time | Every size you need |
| Weekly batch | Regular content for your channels | Whatever each channel needs |
Do you add captions, music and sound effects?
Yes, on every edit. Captions matter because most people watch with the sound off, so we time them to the speech and keep them readable on a phone. Music and sound effects are picked for the cut, and colour gets a pass so every clip looks like it came from the same shoot.
How do we send you footage?
Whichever way is easiest for you: a shared drive link, a file transfer, or straight from your phone. Send everything, including the takes you think are bad, because the best moment is often hiding in one of them. Tell us where the video will run, and we'll take it from there.
How much does video editing cost?
Pricing is on request. A single reel, a weekly batch and a launch video with motion titles are different amounts of work, so we price after a short brief. You get one fixed price for the agreed scope, or a clear monthly scope for regular edits, before any work starts.